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Turning Searches Into Glass Calls

GlassMasters needed more than a website – they needed a marketing engine that could compete in one of Sacramento’s most intent-driven service categories. We built one.

Web Design Google Ads Facebook Ads
2 Markets
Sacramento + Folsom
3 Channels
Web, Google, Facebook
Ongoing
Active Client

A Crowded Market Where the First Click Wins

Residential and commercial glass is one of the most competitive local service categories online. When a homeowner needs a broken window replaced or a business needs a glass storefront repaired, they search, they click, and they call – fast. If your business isn’t showing up at the top of Google with a site that builds immediate trust, that job goes to someone else.

GlassMasters had the skills and reputation to compete – but their digital presence wasn’t keeping pace. They needed a site built for conversion, ad campaigns built for intent, and a strategy that could reach two distinct markets: Sacramento and Folsom.


A Three-Channel System Built for Fast Decisions

We built GlassMasters a complete digital marketing system – starting with the website as the foundation, then layering in Google Ads for high-intent search traffic and Facebook Ads for market awareness and retargeting.

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Mobile-First Website

Built a clean, fast-loading site designed to convert mobile visitors – the majority of emergency glass searches happen on phones. Clear calls to action, click-to-call buttons, and trust signals above the fold.

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Dedicated Landing Pages

Created separate landing pages for Sacramento and Folsom, as well as service-specific pages for residential window replacement, commercial glass repair, and specialty installations – improving quality scores and ad relevance.

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Google Search Ads

Targeted high-intent keywords like “residential glass replacement Sacramento” and “commercial glass repair Folsom” – capturing people actively searching for the exact services GlassMasters provides.

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Facebook Ads

Ran awareness and retargeting campaigns on Facebook and Instagram to stay in front of local homeowners and drivers – reinforcing the brand and driving repeat and referral traffic.


More Visibility. More Calls. More Jobs.

With a purpose-built site and coordinated ad campaigns running across Google and Facebook, GlassMasters established a consistent flow of inbound leads across both their Sacramento and Folsom markets.

↑ Local Rank
Improved search visibility in both Sacramento and Folsom service areas
More Calls
Click-to-call conversions increased with a mobile-first site designed for fast decisions
2 Markets
Consistent lead flow across Sacramento and Folsom with geo-targeted campaigns
  • Dedicated landing pages improved Google Ads quality scores and lowered cost-per-click over time
  • Facebook retargeting kept GlassMasters top-of-mind for local homeowners between purchase cycles
  • Mobile-optimized site reduced bounce rates and made it easy for homeowners and businesses to call directly from search results
  • Geo-targeted campaigns ensured ad budget was spent only on Sacramento and Folsom area customers

Work With Us

Ready to Build Something Like This?

Whether you’re a home services company or a local business in any industry, we build marketing systems that generate real leads. Let’s talk.

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